BlazingRed Services

Fractional Commercial Services

Commercial leadership on a fractional basis, with the expertise of a full-time hire at the cost and commitment that makes sense for where you are right now

What is Fractional?

Commercial expertise without the full-time cost

A fractional commercial leader gives you access to the experience, relationships, and strategic capability of a seasoned sales or GTM executive, without the £150K+ salary, the equity grant, the recruitment process, and the six-month onboarding period that comes with a full-time hire.

For early stage founders, this is not a compromise. For most companies between pre-seed and Series A, a fractional model is simply the right model, giving you more experienced expertise, more flexibly deployed, at exactly the moment you need it most.

When fractional is the right choice

You have product-market fit but not yet a repeatable sales process. You need senior commercial leadership but the business cannot yet justify or sustain a full-time CRO. You want to build the commercial foundation before you make the full-time hire. You need someone who has done this before to compress the timeline.

When to move to a full-time hire

You have a repeatable, documented sales motion. Revenue is growing predictably and the commercial team needs a permanent leader. You are at Series A or beyond and the complexity of the GTM operation warrants a full-time senior hire. BlazingRed can help you design the brief and hire that person when the time comes.

01
Fractional CRO

Fractional Chief Revenue Officer

The Fractional CRO sits at the intersection of commercial strategy and operational execution. This is not advisory from a distance. It is hands-on revenue leadership, working inside your business on a defined number of days per month to build, lead, and accelerate your commercial motion.

Our team brings decades of enterprise sales leadership across the AI and technology sector. A BlazingRed Fractional CRO brings the strategic clarity and operational rigour of an experienced revenue leader to your company from day one.

  • Revenue strategy design and commercial roadmap
  • Sales process architecture and CRM infrastructure
  • Enterprise GTM motion and Tier 1 account pursuit
  • Sales team structure, hiring, and onboarding
  • Pipeline management and forecasting discipline
  • Pricing, packaging, and commercial model optimisation
  • Board and investor commercial reporting
  • Transition planning to permanent CRO when the time is right

Fractional CRO Pricing

£1,000 per dayStandard day rate, no minimum commitment
£845 per dayMinimum retainer: 4 days per month
02
Sales Leadership

Sales Advisor, Executive and Account Director

Not every company needs a CRO. Sometimes you need an experienced sales executive who can open doors, run enterprise conversations, and build the key relationships that turn pipeline into revenue. Our fractional Sales Advisor and Account Director service provides exactly that: experienced sales capability deployed where you need it most.

Whether you need someone to lead your most strategic account relationships, coach your early sales team, or run specific enterprise pursuits alongside your existing commercial resource, we bring the experience, the network, and the commercial discipline to move the needle.

  • Relationship development with enterprise accounts
  • Ownership of strategic deal pursuit from qualification to close
  • Commercial coaching and mentoring for early sales hires
  • Account planning and customer success strategy
  • Executive stakeholder engagement and C-suite relationship building
  • Contract negotiation and commercial terms guidance
  • Customer renewal, expansion, and upsell strategy

Sales Leadership Pricing

£1,000 per dayStandard day rate, no minimum commitment
£825 per dayMinimum retainer: 4 days per month
03
Channel and Partner Development

Channel and Partner Development

For many AI and technology companies, the most capital-efficient route to scale is not through direct sales but through a well-designed partner and channel strategy. Building the right partnerships with the right structure, including commercial agreements, co-sell motions, referral programmes, and reseller arrangements, can multiply your reach without multiplying your headcount.

BlazingRed brings an extensive network of enterprise technology relationships, built across decades of commercial leadership and partnership development, to help you identify, develop, and activate the partner relationships that matter most for your specific growth stage and market.

  • Partner strategy design and channel architecture
  • Identification and qualification of target partners
  • Partner commercial agreement design and negotiation
  • Co-sell programme development and enablement
  • Reseller and referral programme structure
  • Partner relationship management and governance
  • Systems integrator and technology alliance strategy
  • Partner portal and enablement content development

Channel and Partner Pricing

Channel and Partner Development is structured around your specific requirements, partner landscape, and growth objectives.

Contact us for a bespoke quote →

Outbound, telemarketing and lead generation

Constant changes in buyer behaviour have made remote sales and lead generation one of the most cost-effective ways of reaching new customers. We provide a fully managed outbound business development service, with specialist agents working exclusively on your campaign, briefed comprehensively by one of our directors, with full reporting and complete focus on delivering the results you need.

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Call Handling

  • Full campaign reporting
  • Dedicated numbers
  • Inbound call handling
  • Voicemail transcripts
  • Customised forms
📱

Outbound Calls

  • Bespoke scripts
  • Full reporting
  • Dedicated teams
  • Account management contact
  • Fully integrated
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Live Chat Management

  • Personalised widgets
  • Daily report feedback
  • Real time referral
  • Dedicated team and account manager
  • Fully integrated
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Social Media Management

  • Across multiple platforms
  • Personalised responses
  • Fast track escalation
  • Managed exactly as briefed
  • Experienced teams
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Email Management

  • Personalised replies
  • Real time referrals
  • Integrated approach
  • Daily reports
  • Fast track set up

Business Development services are priced based on campaign scope, volume, and duration. Contact us to discuss your requirements and receive a bespoke proposal.

Contact Us for a Quote
Get Started

Let us talk about what you need

Every fractional engagement starts with an honest conversation about where you are, what you are trying to achieve, and whether we are the right fit to help you get there.

Book a Free Consultation 📞 Call 020 4514 6333 Send a Message